If you're like most construction business owners, you dream of scaling up your company. However, before taking that leap, there are a few things you need to know.  Let's take a look at five important factors to consider before scaling your small business. It's important that you have a solid understanding of these concepts in order to make sure that your business is truly ready to reach the next level. 

#1 - You Have to Be Purposeful

Sitting around and daydreaming about a booming business isn't going to get you there. Nor is hoping that more business rolls in or half-heartedly trying out different tactics to see what sticks. No, you need to claim accountability for your business' success and take decisive, purposeful action.

This means having a clear vision and measurable goals for your business, and then taking the steps necessary to achieve those goals, whether that means investing in an expert advisor, scaling up your systems, hiring new staff, or most likely all three.

It can be easy to get caught up in the day-to-day of running a business and lose sight of the big picture, but if you want to scale successfully, it's important that you stay focused on your long-term vision.

If you're not purposeful about scaling your small business, then it's simply not going to happen.

#2 - You Need a Strong Brand

A strong brand is essential for any size business, but it's especially important when you're scaling.

Why? Because as you grow, you'll be reaching new audiences, which means your brand needs to be memorable and connect with your ideal customers.

Your brand is more than just your logo or the colours on your website. It's the entire experience your customers have with your company, from their first interaction to their post-purchase follow-up.

It's important that you take the time to define your brand before scaling so that as you reach new markets and audiences, everyone is on the same page about what your business represents.

#3 - You Need to Work ON Your Business, Not IN It

If you want to be the CEO of a thriving company, then you need to start acting like one. This means working on your business, not in it.

As a small business owner, it's easy to get caught up in the day-to-day tasks of running your company. But if you want to scale successfully, you need to start delegating and let go of some of the control.

This doesn't mean hiring a bunch of people and then micromanaging them. It means hiring the right people, training them well, and then trusting them to do their jobs.

It also means taking a step back from the day-to-day operations of your business and focusing on big-picture tasks like strategic planning, marketing, and product development.

When you start working ON your business instead of IN it, you'll be amazed at how much more efficiently it runs and how much easier it is to scale.

#4 - Focus On Relationships

It's not what you know, it's whom you know.

This old saying is especially true when you're scaling your small business. Because as you grow, you'll need all the help you can get.

That's why it's so important to focus on building relationships with the people who can help you reach your goals. These could be potential customers, suppliers, partners, or investors.

A strong network makes all the difference when you're scaling a small business. Start building those relationships now and you'll be in good shape when it comes time to scale up.

#5 - Understand Your Financing Options

Scaling up requires investment. Therefore, it's important that you understand your financing options before you start growing.

There are a number of ways to finance a small business, from traditional loans and lines of credit to more creative options like crowdfunding and venture capital.

Do your research and figure out which option is best for your business. Then, once you have the funding in place, you'll be ready to start scaling.

If you're unsure about financing, it's best to consult with an accountant or advisor (like myself 😎) who can help you navigate your options and make the right decision for your business.

Final Thoughts

Scaling a construction business is no easy feat. But if you're prepared to be purposeful and take the actions outlined above, you can most certainly do it. Keep these concepts in mind as you take your business to the next level and you'll be well on your way to success.

P.S. Get a free copy of my latest book Construction Business Secrets by clicking here.